The Hollywood Reporters reports that under an agreement announced Monday, LMNO Productions, the producers of FOX's ill-fated 'Boot Camp' reality TV series, will adapt numerous aspects of the "Men's Health" magazine brand for television.
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Shows already in development for the partnership include such non-scripted concepts as "Let's Dare John," an adventure/science program; "Second Chances," a reality-based program that helps men correct a regret or mistake; and a cooking show, "A Man, a Can and a Plan," based on a best-selling Men's Health book. A magazine-style show based directly on the content of Men's Health is also in development.
"Men's Health magazine is the most widely known, most influential brand on the newsstands today," LMNO president and CEO Eric Schotz said. "The opportunities for cross-promotion alone practically guarantee that anything spun out of Men's Health will find an audience."