So much for airing forever. At this rate FOX's new "never ending" Forever Eden series will be lucky to still be on the airwaves come April.
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The horrendous performance continues what has been a dramatic ratings slide following only a so-so premiere. Premiering Monday, March 1 with a special American Idol: Uncut broadcast as its lead-in, Eden only delivered 11 million viewers and a 5.2/13 Adults 18-49 rating/share -- a huge drop from Uncut's 19.3 million viewers and an 8.3 rating/22 share.
FOX hoped that the news would be better the following night when Eden's second episode had the benefit of a true American Idol broadcast as it's benefit, and Eden did draw 11.8 million viewers and a 5.2/13 Adults 18-49 rating/share, but those numbers were still disappointing considering Idol drew 24.9 million viewers and 10.7 rating/28 share and Eden's viewership slipped noticeably in its second half-hour.
From there, sans any Idol lead-ins, Eden's numbers have only gotten worse, with the Monday March 8 third episode broadcast drawing only 5.8 million viewers and a 2.8/7 Adults 18-49 rating/share and this week's fourth episode hemorrhaging an additional 1.5 million viewers.