There aren't many reality TV shows that stage their own world premiere.
But this is Simon Cowell and his much-hyped new singing contest "The X Factor", which rolled out the red carpet in Hollywood on Wednesday night ahead of his return to U.S. television next week.
A year after walking away from his job as a judge on "American Idol" -- the most watched show on U.S. TV -- the brash Briton has lost none of his self-confidence. His new venture, in which he is both creator and executive producer as well as a judge, is promoted with the simple tagline "He's Back." About The Author: Steven Rogers