Variety reports that the ratings for ABC's unprecedented every-night showing of I'm A Celebrity - Get Me Out Of Here! had remained unimpressive through the first four nights of the show, but that ABC was hoping that Saturday's ratings might indicate that the series was picking up some momentum.
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This week, with the beginning of the voting to boot "celebrities," will represent the true test of Celebrity's drawing power. Now that sweeps are over, Celebrity may come into its own -- or maybe it already has. Only time will tell.
