MSNBC has announced the premiere of Models NYC, a new reality documentary series that will follow the personal and professional lives of a dozen New York City runway walkers and their agents.
|
ADVERTISEMENT
|
Similar to other modeling industry reality shows like VH1's The Agency and MTV's 8th & Ocean, Models NYC will document the activities of a modeling agency -- in this case Q Management, a "boutique" agency that operates out of a Soho loft in New York City.
"What's remarkable is the advertising industry spends more than 3 billion dollars a day just to get our attention and at the heart of all that expense, time, and planning, is usually a teenage girl, a model. The industry revolves around her. This series explores both the models and the industry at large," said Michael Rubin, vice president of long-form programming at MSNBC.
Personalities viewers are introduced to on Models NYC include "a beautiful but insecure" model looking to escape the poverty and foster care in her past; a model who is a "big success in London" that is trying to make it in the states; an 18-year-old trying to learn the business but can't resist the nightlife; a veteran agent who know the stakes; and even Q Management's owner, who all of the model's know not to cross.
Bravo (one of MSNBC's NBC Universal sister networks) will air a "sneek peek" of Models NYC's first episode on Saturday, April 14 at 5PM ET.
About The Author: Christopher Rocchio
