Playboy is changing its image after 62 years by putting clothes ON its models. Seriously.
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"That battle has been fought and won," Playboy CEO Scott Flanders told The Times of the magazine's revolutionary widespread publication of softcore pornography. "You're now one click away from every sex act imaginable for free. And so it's just passe at this juncture."
Although Hugh Hefner's magazine will still feature extremely sexy photographs of Bunnies, the makeover will allow for a more "PG-13" spread. After all, circulation has allegedly dropped nearly five million over the last 40 years, so a change seemed necessary.
Cory Jones, the chief content officer of Playboy, was reportedly the brains behind the operation because he believes Playboy will now be "a little more accessible" and "a little more intimate."
"Don't get me wrong, 12-year-old me is very disappointed in current me," Jones told The Times, "but it's the right thing to do."
Hefner, 89, first published Playboy in 1953 with Marilyn Monroe on the cover. His magazine inspired The Girls Next Door reality series which brought Kendra Wilkinson, Holly Madison and Bridget Marquardt to fame. The girls have since landed their own spinoff shows and other career opportunities.
About The Author: Elizabeth Kwiatkowski