The Celebrity Apprentice 3 (Courtesy Wikipedia, the free encyclopedia)

Candidates

Weekly results

{{colorbox}} The contestant was on the losing team.

{{colorbox}} The contestant won the competition and was named the Celebrity Apprentice.

{{colorbox}} The contestant won as project manager on his/her team.

{{colorbox}} The contestant lost as project manager on his/her team.

{{colorbox}} The contestant was brought to the final boardroom.

{{colorbox}} The contestant was fired.

{{colorbox}} The contestant lost as project manager and was fired.

{{colorbox}} The contestant was absent during the project due to a previous engagement.

{{colorbox}} The contestant quit the show.

Episodes

Episode 1

Task 1

• Airdate: March 14, 2010
• Actual date: October 2009
• Task scope: The teams had to run a New York diner called Burger Heaven. They'll be making their own menus. The team with the most money wins.
• Tenacity project manager: Cyndi Lauper
• Rocksolid project manager: Bret Michaels
• Judges: Donald Trump; Ivanka Trump; Donald Trump, Jr.
• Winning team: Rocksolid
  • Reasons for win: Although they didn't get $10,000 from Joan Rivers, they earned a total profit of $57,905. Bret Michaels had Curtis Stone create a range of expensive truffle-based dishes to ensure that even the members of the general public would be giving large donations.
• Losing team: Tenacity
  • Reasons for loss: Even though they got $10,000 from Joan Rivers, they only earned $39,559. Ivanka said that Tenacity's price points were too low from tracking customers on the streets, and that the team were disorganized and failed to ensure that their big donors were served over the general public.
  • Final boardroom: No final boardroom - Cyndi could not narrow it down to just two people.
• Fired: Carol Leifer - by process of elimination. Carol's name came up the most when Trump asked the teammates who should be fired.
• Notes:
  • At the start of the task, the two teams were each asked to choose the opposing team's project manager. The men chose Cyndi Lauper, hoping that she would mess up and get eliminated early on, as she was the only native New Yorker on either team, which they felt gave the women a big advantage. The women were split between Bret Michaels (who had admitted being severely jetlagged) and Rod Blagojevich (who they felt would focus on making himself look good at the expense of actually running the task), and eventually decided on Bret, hoping to set him up for failure.
  • Joan Rivers said the burger she got from Rocksolid's restaurant was cold and that she wanted to eliminate Rod Blagojevich for acting like a politician to the other customers.
  • Trump came very close to firing Selita Ebanks, who brought in no money whatsoever during the task, but Ivanka spoke up in her defense and pointed out that she was the women's head chef and as such, deserved credit for the $10,000 given to the team by Joan Rivers.
  • After Carol Leifer was eliminated, she asked Trump if he could donate some money to her charity, The North Shore Animal League. Trump agreed, and then donated $10,000 out of his pocket for Carol's charity.

Episode 2

Task 2

• Airdate: March 21, 2010
• Task scope: Run a Kodak Storefront
• Task sponsor: Kodak
• Tenacity project manager: Maria Kanellis
• Rocksolid project manager: Sinbad
• Judges: Donald Trump; Ivanka Trump; Donald Trump, Jr.
• Winning team: Tenacity
  • Reasons for win: They seemed to promote the product more than the men which is what the Kodak presidents were looking for despite four power outages that threatened them during the walkthrough
• Losing team: Rocksolid
  • Reasons for loss: While the men were praised for using their celebrity power (such as Darryl posing in a New York Mets jersey) with certain people the men missed the bill on getting the product out to the customers and also lost because of a card that had a website to find the pictures that were taken at the store: the website was nowhere to be found on the card, according to 2 secret shoppers that shopped at the men's storefront
  • Final boardroom: Sinbad, Bret Michaels, Rod Blagojevich
• Fired: Sinbad for not leading well as the team leader and for not being able to manage Bret, who disappeared for the first part of the task. Sinbad was criticized for the website card as well and also was fired for bringing Rod Blagojevich in when he was not responsible for the loss.
• Kodak Moment - America's Choice: Rod Mistaken For Donny Osmond
• Kodak Moment - Trump's Choice: Rod Mistaken For Donny Osmond

Episode 3

• Airdate: March 28, 2010
• Task scope: The teams were asked to create an advertorial for Norton 360 + Lifelock.
• Task sponsor: Norton 360 and Lifelock
• Tenacity project manager: Summer Sanders
• Rocksolid project manager: Michael Johnson
• Judges: Donald Trump; Donald Trump, Jr.; Gavin Maloof
• Winning team: Tenacity
  • Reasons for win: Although they floundered the team's presentation, the women had a better use of graphics and a more attention-grabbing, emotional connectivity in their ad content.
• Losing team: Rocksolid
  • Reasons for loss: Despite having a good presentation, the men's advertorial was too verbose to be effective.
  • Final boardroom: No final boardroom
• Fired: Darryl Strawberry - He functionally quit by asking to be fired, adding that he felt unable to keep up with the pace of the competition. Trump strongly hinted that Michael Johnson would have been fired had it not been for Darryl asking to leave.
• Kodak Moment - America's Choice: Rod's Computer Incompetence
• Kodak Moment - Trump's Choice: Michael's Photo Shoot
• Notes:
  • Not only did Summer win $20,000 for her charity but Life Lock and Norton would donate $10 for every sale. At the finale, she revealed she got an additional $25,000 from the sales.
  • Trump had strongly hinted that Michael would've been fired, had Darryl not asked to be fired.

Episode 4

• Airdate: April 4, 2010
• Task scope: To create a 3D experience for the Wizarding World of Harry Potter
• Task sponsor: Universal Studios Florida
• Tenacity project manager: Selita Ebanks
• Rocksolid project manager: Rod Blagojevich
• Judges: Donald Trump; George H. Ross; Erin Burnett
• Winning team: Tenacity
  • Reasons for win: The team was more focused on the theme park image and the team was better appealed by the demographic kids.
• Losing team: Rocksolid
  • Reasons for loss: Although they also focused on the demographic of the overall theme park of the new attraction, there were some inconsistencies in the display with too much smoke and they confused the Harry Potter terms from mispronouncing the castle "Hogwards" instead of "Hogwarts" & "classes" instead of "houses".
  • Final boardroom: Curtis Stone, Michael Johnson, Rod Blagojevich
• Fired: Rod Blagojevich - for having poor quality leadership and not delegating the team correctly, and for not bringing back Bret Michaels, who made most of the key decisions when Rod was separated from the team early in the task.
• Kodak Moment - America's Choice: Rod's Sleepy Journey
• Kodak Moment - Trump's Choice: Cyndi's Wacky Wizard
• Notes:
  • Selita Ebanks had won $20,000 to her charity.
  • Sharon Osbourne was still ill from Tenacity at the prop house.
  • Selita Ebanks and Rod Blagojevich were both flown to the Universal Studios Florida resort to carry out research, and had to delegate jobs to their teams remotely during the first half of the task. While Selita did this well, Rod struggled due to his lack of technical knowledge. Moreover, Selita worked and focused on the task during the flight to and from Florida, while Rod slept through both legs of the journey.

Episode 5

• Airdate: April 11, 2010
• Task scope: The teams are asked to develop a 10 second and 30 second commercial for Right Guard. Each team will have an ex-NBA star.
• Results: Rocksolid selects Clyde Drexler and Tenacity selects Scottie Pippen.
• Task sponsor: Right Guard
• Tenacity project manager: Holly Robinson Peete
• Rocksolid project manager: Curtis Stone
• Judges: Donald Trump; George H. Ross; Ivanka Trump
• Winning team: Rocksolid
  • Reasons for win: Trump & The Right Guard Executives said that their 10 second commercial was perfect, and the 30 second commercial was funny.
• Losing team: Tenacity
  • Reasons for loss: Although they had the best 30 second commercial, especially the jingle which was perfect for Cyndi's voice, the commercial's focus didn't target the right demographic. Ivanka pointed out they didn't produce the two required separate ads.
• Quit: Michael Johnson, he had unknown issues of which to take care. He did not disclose the issues, but admitted he hated to quit.
  • Initial boardroom: During the task, Holly went to the edit room that she heard something wrong in the audio. It played five times and she said, "What is that?". Holly brought up a point that Maria did not hear it. Then in the boardroom, Holly does not think that Maria is a loyal team player; which Ivanka brought that statement up.
  • Sent to boardroom: Holly Robinson Peete, Maria Kanellis, Selita Ebanks
• Fired: Selita Ebanks, because she wasn't as aggressive as the other contestants.
• Kodak Moment - America's Choice: Donald Shoots and Scores
• Kodak Moment - Trump's Choice: Donald Shoots and Scores
• Notes:
  • Right Guard gave Curtis & Feeding America a matching check of $20,000 for winning the challenge.
  • In the beginning, Trump made the celebrities shoot a basketball into the hoop. The person that made it would get $10,000. Maria from Tenacity got it, so she won $10,000 for Holly.
  • Holly was awarded $10,000 for her charity for the basketball hoop challenge.
  • Curtis Stone became the only man aside from eventual winner Bret Michaels to win as project manager this season, and the only man aside from Bret and Daryl Strawberry to raise any money for his charity.
  • Holly wanted to bring Cindy back to the boardroom because she had missed the first day, but Trump didn't recommend it, saying that he wouldn't fire Cindy if Holly brought her back.

Episode 6

• Airdate: April 18, 2010
• Task scope: To make over an aspiring country musician.
• Results: Tenacity selected Emily West and Rocksolid selected Luke Bryan.
• Tenacity project manager: Cyndi Lauper
• Rocksolid project manager: Bill Goldberg
• Judges: Donald Trump; Trace Adkins; Donald Trump, Jr.
• Winning team: Tenacity
  • Reasons for win: Emily West had a much more genuine makeover, and her performance was more inspiring.
• Losing team: Rocksolid
  • Reasons for loss: Luke Bryan didn't look the best while performing, there were things that could have been changed.
  • Sent to boardroom: No final boardroom
• Fired: Bill Goldberg, for stepping up as project manager during a task that was better suited for Bret Michaels, and for being seen as a generally much weaker contributor to the prior tasks than Bret or Curtis Stone.
• Kodak Moment - America's Choice: Emily Idolizes Cyndi
• Kodak Moment - Trump's choice: Bret and Trace Bond
• Notes:
  • After getting $20,000 from Mr. Trump, Emily West and Luke Bryan will donate all proceeds at the next month of sales from iTunes with their new singles "Blue Sky" and "Rain is a Good Thing" to Cyndi's charity. At the finale, Cyndi had earned an additional of $25,000 from the sales.

Episode 7

• Airdate: April 25, 2010
• Task scope: To create a celebrity workout class for 24 Hour Fitness. The team that raised the most money would win both team's money of profit.
• Task sponsor: 24 Hour Fitness
• Corporate reshuffle: With the men having been virtually wiped out by losing four tasks out of the six tasks, Trump started to reshuffle the teams by Sharon and Maria moving to Rocksolid & Curtis to Tenacity.
  • New Rocksolid Team: Bret Michaels, Sharon Osbourne, and Maria Kanellis
  • New Tenacity Team: Curtis Stone, Holly Robinson Peete, Cyndi Lauper, and Summer Sanders
• Judges: Donald Trump; Ivanka Trump; Donald Trump, Jr.
• Tenacity project manager: Holly Robinson Peete
• Rocksolid project manager: Sharon Osbourne
• Winning team: Tenacity
• Fired: No one "? since everyone did an outstanding job in their fundraising efforts, Trump decided to keep the teams intact for another task.
• Kodak Moment - America's Choice: Barron Trump Tees Off
• Kodak Moment - Trump's Choice: Barron Trump Tees Off
• Notes:
  • At the end of the episode, NBC wished a speedy recovery to Bret Michaels, who was hospitalized just before this episode aired.
  • Although Tenacity ultimately raised more money, Rocksolid won the $24,000 for having a better celebrity workout video, which was themed around a rock concert.
  • The total raised was $347,893, a Celebrity Apprentice record for an episode other than the finale.
  • For the second time in Apprentice history, nobody was fired.
  • While practicing her team's workout routine, Summer Sanders did some squats. While squatting, her shirt rode up and her jeans drooped down, exposing her lower back tattoo, her underwear, and her butt crack.
  • Holly cut a portion of the raised money for Sharon's charity.

Episode 8

• Airdate: May 2, 2010
• Task scope: To create three radio commercials for three different areas of a home repair company.
• Tenacity project manager: Summer Sanders
• Rocksolid project manager: Bret Michaels
• Dramatic decision: All seven celebrities escaped from the boardroom after the 24 Hour Fitness task. Trump promised one of them will be fired; In fact, he hinted that it might be two people.
• Judges: Donald Trump; Ivanka Trump; Eric Trump
• Winning team: Rocksolid
  • Reasons for win: The executives of the company believed that their commercials were superior to Tenacity's in terms of clarity and originality, despite having made reference to a plumber's crack in one of the ads, which the executives found distasteful.
• Losing team: Tenacity
  • Reasons for loss: Despite enjoying Cyndi Lauper's singing, the executives believed the team's commercials were too wordy, and they wanted to hear more of Cyndi's voice.
  • Sent to boardroom: Cyndi Lauper, Summer Sanders, Curtis Stone. Cyndi was sent out of the boardroom before Trump fired Summer.
• Fired: Summer Sanders, for taking responsibility as project manager and for not defending herself.
• Kodak Moment- America's Choice: Holly's Surprise Visit
• Kodak Moment- Trump's Choice: Holly's Surprise Visit
• Notes:
  • At the end of the episode, NBC wished another speedy recovery to Bret Michaels, who was recently hospitalized.
  • During the task, Maria stole a piece of pizza from Tenacity, which angered Curtis. Later in the boardroom, when Trump asked Sharon and Maria who they thought should be fired from Tenacity, they both said Curtis, with Sharon believing he was too smug.
  • This is the first time that Eric Trump has joined in as Mr. Trump's "eyes and ears".
  • The executives decided to double the money making it into $40,000.
  • Bret Michaels received $40,000 for his charity; he had now raised $140,000.

Episode 9

• Airdate: May 9, 2010
• Corporate reshuffle: At the last boardroom, Curtis made a reason how Maria & Sharon dislike him since they haven't work together yet, and now they're working together. So Trump moved Bret to Tenacity and Curtis to (his old original team) Rocksolid.
• Taskscope: Teams are asked to rebuild and remodel an apartment.
• Tenacity project manager: Holly Robinson Peete
• Rocksolid project manager: Sharon Osbourne
• Judges: Donald Trump; Donald Trump, Jr.; Richard LeFrak
• Winning team: Rocksolid
  • Reasons for win: The judges felt "solidly" about their decoration, and also thought that they had managed to make the apartment feel bigger. While they criticized the lack of "wow" factor in the celebrity room, they thought that Rocksolid was far superior.
• Losing team: Tenacity
  • Reasons for loss: Although they loved Cyndi's idea for the celebrity room and liked the pictures Bret took of New York, the team made the apartment look cheaper than Zen and frankly the executives did not like the master bedroom that has the color "seafoam green".
  • Initial boardroom: Trump is initially critical to Bret because he felt that Bret is not being decisive about firing Holly or Cyndi.
• Sent to boardroom: Mr. Trump requested Holly Robinson Peete, Cyndi Lauper, and Bret Michaels to wait in the reception area.
  • Internal Review turning point: Mr. LeFrak considered firing Bret because he felt that Bret is not giving an answer to eliminate one person and Bret was off to a prior concert engagement, albeit for only one night. Don Jr. noted he would've suggested Holly, until Cyndi told Mr. Trump that it was actually Holly's idea to paint the celebrity room red. Because of this, Don Jr. felt that Cyndi made a huge "tactical mistake."
• Fired: Cyndi Lauper for telling Mr. Trump that the color of the celebrity room, which was the judges' favorite room and for which Cyndi was given much credit, was actually Holly's idea. Cyndi was also criticized for bossing around the men who had come to work on the apartment.
• Kodak Moment - America's Choice: Bret's Stair Climb
• Kodak Moment - Trump's Choice: Sharon's Prop House Espionage
• Notes:
  • Richard LeFrak decided to double the money that Sharon won making her total $40,000.
  • Rocksolid had won 5 out of 6 factors: Bathroom, apartment size, master bedroom, kitchen, and living room. The judges felt like the celebrity room turned into a media room. And it had no "wow" factor.
  • Tenacity had 4 out of 6 factors: Bathroom, kitchen, living room, and especially Cyndi's favorite red celebrity room. The apartment was smaller and the seafoam green room was awful.
  • Sharon Osbourne had won $40,000 to her charity. This also meant that every female competitor from this season had earned some money for their charity.

Episode 10

• Airdate: May 16, 2010
• Taskscope: Interviews with Bill Rancic & Joan Rivers
• Judges: Donald Trump; Joan Rivers; Bill Rancic
• Fired:
  • Maria Kanellis - for making an uncouth remark about Curtis Stone prior to the interviews. She would almost certainly have been fired at this point anyway since the other candidates near-unanimously deemed her the weakest candidate from the final five, but her insulting remarks ensured her dismissal.
  • Curtis Stone - for being the weakest out of the four remaining candidates. According to Joan and Bill, Curtis was weaker than the other contestants, with Rancic even calling him "a one-trick pony". Holly, Bret, and Sharon all agreed, although they also complimented him being a gentleman and a fantastic contestant.
  • Sharon Osbourne - for not having what it took at the time to become the Celebrity Apprentice. Bill thought Sharon was not as strong as Holly or Bret, but Joan disagreed, feeling that Sharon and Holly should advance to finals. In the end, Trump heeded Bill's advice and fired Sharon, as he thought she may not be strong enough to deal with the huge task that was to come. He also had concerns that Sharon was too much in awe of Holly, due to Sharon's lengthy praises of her prior to the interviews and felt that Sharon was effectively acknowledging Holly as being a better candidate.
• Kodak Moment - America's Choice: Curtis Manipulates Bret
• Kodak Moment - Trump's Choice: Curtis Manipulates Bret
• Notes:
  • In this episode, three people were fired, revealing the final two. After the previous episode's boardroom, Trump summoned the remaining five celebrities, and told them that only four of them would get to take part in the interviews, while the weakest candidate from the final five would be dismissed immediately. Upon questioning, the celebrities (apart from Bret Michaels, whom Trump did not get around to questioning before the firing occurred) all agreed that Holly Robinson Peete was the strongest of the remaining candidates and that Maria Kanellis was the weakest.
  • After being criticized by Curtis Stone, Maria accusing Curtis of being arrogant by "taking a crap in our dressing room and leaving the stench in the room" during the previous task. Trump felt that statement was offensive to Curtis's character and "hitting below the belt". Curtis also told Trump that this was a "good depiction" of Maria's character. Following her dismissal she still refused to admit any wrongdoing, and called Trump's decision "laughable".
  • Interviews were conducted by The Apprentice season one winner, Bill Rancic, and The Celebrity Apprentice season eight winner, Joan Rivers.
  • Coincidentally, all three of the people who were fired (Sharon, Curtis, and Maria), are all the last remaining members of Rocksolid, while Bret and Holly, the final two, were both on Tenacity.
  • This episode will be continued into the finale episode, where the winner will be announced.
  • Maria's elimination marked the first time a candidate was fired before a task even began.

Episode 11 (Finale)

• Task scope: The teams were asked to develop a new flavor from Snapple. Then, the marketing materials they were asked is a 30-second commercial and a brochure.
• Bret's Team: Summer Sanders and Darryl Strawberry
• Holly's Team: Curtis Stone and Maria Kanellis
• Fired: Holly Robinson Peete - for having a slightly less effective overall campaign than Bret Michaels
• Named the Celebrity Apprentice/Winner: Bret Michaels
• Kodak Moment Of The Season - America's Choice: Rod Mistaken For Donny Osmond
• Kodak Moment Of The Season - Trump's Choice: Rod Mistaken For Donny Osmond
• Notes:
  • Cyndi Lauper and Summer Sanders announced the extra money they have made from their respective tasks.
  • Cyndi performed a live song from her upcoming Memphis Blues album, in which she danced on the Boardroom table.
  • Donald Trump gave $25,000 to Darryl Strawberry's charity for coming back to the show.
  • Neither Sharon Osbourne nor Bill Goldberg returned to participate in the finale. Bill Goldberg could not return because his son Gage was sick. Sharon Osbourne could not return because of a "pre-existing charity commitment."
  • Both Bret Michaels and Holly Robinson Peete received $250,000 from Snapple.
  • Donald Trump never actually said "You're fired" to Holly Robinson Peete; rather, he simply turned to Bret Michaels and announced "You're hired!".
  • In the season finale, Joan Rivers clashed into Bill Rancic.
  • In an unaired scene from the television episode, Mr. Trump gave Sharon another donation of $10,000 to her charity because he felt she deserved to win more money.

US Ratings